About ING

Strategy and Principles

“SETTING THE STANDARD IN HELPING OUR CUSTOMERS MANAGES THEIR FINANCIAL FUTURE” is the mission statement of ING.

Business

ING is the number one financial services company in the Benelux home market. ING services its retail clients in these markets with a wide range of retail-banking, insurance and asset management services. Our wholesale banking activities operate worldwide but with a primary focus on the Benelux countries. In the United States, ING is a top-5 provider of retirement services and life insurance. In Canada, we are the top property and casualty insurer. ING Direct is a leading direct bank with over 15 million customers in nine large countries. In the growth markets of Asia, Central Europe and South America we, for example, provide life insurance. We are also a large asset manager with assets under management of around EUR 500 billion.

Stakeholders

ING conducts its business on the basis of clearly defined business principles. In all our activities we carefully weigh the interests of our stakeholders: customers, employees, shareholders, business partners and society at large. ING strives to be a good corporate citizen.

Our strategy

We are a customer-orientated company with a clear organisation and strategy which is founded on value based management. We have a strong position in mature markets where we want to generate further growth through proper execution of our business fundamentals (such as customer satisfaction and managing costs, risk and our reputation) and we focus on growth in retirement services, direct banking and life insurance in developing markets. That way we try to offer our shareholders a higher return than the average of our peers.

Social Responsilibity

Social responsibility is a fundamental part of ING’s strategy. Ethical, social and environmental factors play an integral role in our business decisions.
For example, ING Chances for Children is an ING Group corporate program that aims with the help of UNICEF to give 50,000 children access to education before the end of 2007; as well as improving the quality of education in the local communities in which ING businesses are active.

A performance culture

Success requires that employees understand ING’s strategy and the goals of their business unit. Employees must know their role in achieving these goals and receive regular feedback on their performance and are rewarded accordingly. This is how ING sees a performance culture and how it is being embedded in the company.